Skin whitening products are racist. Incidentally they’re popular among black women who will now have to come to terms with using racist skin whitening or skin lightening products.
70%, as good an estimate as any.
Johnson & Johnson Will Stop Selling Skin-Whitening Lotions
The Neutrogena and Clean & Clear products, which were advertised as dark-spot reducers and were sold in Asia and the Middle East, will soon come off the shelves, the manufacturer said.
https://www.nytimes.com/2020/06/19/business/johnson-and-johnson-skin-whitening-cream.html